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Rewards

Free bets

Free bets are promotional offers that allow players to place a wager without using their deposited funds. While most suppliers offer first-time user bonuses, some may require players to engage with the game before granting a free bet.

Hub88's Operator Backoffice enables the creation and management of individual rewards and campaigns, which can comprise multiple different rewards.

Rewards

Rewards view in Backoffice

In online casinos, rewards are incentives such as cash bonuses, free spins, or loyalty points, aimed at enhancing player engagement and loyalty. They are often linked to gameplay activity or milestones.

In the Operator Backoffice, rewards are split into:

  • Casino Rewards – for bonuses, free spins, and loyalty points.

  • Sportsbook Rewards – for free bets with configurable betting rules.

To switch between the two different types of reward views, click on the highlighted buttons.

Rewards and Campaigns: How They Work Together

Rewards and Campaigns are closely connected. A reward is the incentive given to a player (e.g., free spins, bonus funds, free bets), while a campaign is the promotional framework that groups and delivers rewards to players.

  • Campaigns use rewards as their building blocks. A campaign can contain one or many rewards. For example, a “Welcome Campaign” might include both free spins and a free bet.

  • Rewards can exist on their own. Operators can create a reward without assigning it to a campaign, for special one-off cases.

  • Sportsbook flow is more concrete. Rewards must originate from custom prepaids. During campaign creation, you can toggle to auto-generate a reward from the prepaid or create only the campaign.

Limits

To keep setups clean and prevent misuse, several limits are enforced:

  • A reward can only belong to one campaign at a time.

  • A campaign cannot mix Casino and Sportsbook rewards. If both are needed, operators must create two separate campaigns, one for Casino and one for Sportsbook.

  • Rewards and campaigns must have valid start and end dates - past dates are not allowed.

  • Currently, deleting prepaids is not supported. Once created, they remain in the system for reporting integrity.

Adding a reward

To add a new reward, navigate to the Rewards tab in the Operator Backoffice.

Creating a reward or custom prepaid buttons in Backoffice
Adding a Casino Reward

  1. Click on the “+ Create a reward” button in the top right-hand corner.

  2. A pop-up will appear, allowing you to fill in information about the reward:

    1. Campaign: Tie the reward to an existing campaign. Campaigns are displayed by their unique IDs (UUID), bet count, and bet value. For a campaign to appear in the list, it must be created first. Read how to do it here.

    2. Start date and time: Use the date picker functionality by clicking the calendar icon. The start date cannot be in the past. The reward will not be available for the user before this date and time.

    3. End date and time: Use the date picker functionality by clicking the calendar icon. The end date cannot be in the past, nor can it be before the start date.

  3. Operator

  4. Product

  5. Click “Submit” to create the reward. The reward will be created with the status “New”.

Adding a Sportsbook Reward

  1. Click on the “+ Create a custom prepaid” button in the top right-hand corner.

  2. In the new view, fill in information about the sportsbook prepaid. The list of fields may change based on the Supplier's needs who provides the custom prepaid.

  3. You can also select, if you would like to automatically create a new campaign with this prepaid. The prepaid will be connected to the campaign.

  4. Click “Create” to create the prepaid.

Analysing rewards

All rewards are displayed in a table format, which is customisable based on your needs. You can manipulate the table columns by clicking the grid view button, located next to the “+ Create new reward” or "+ Create a custom prepaid" button, and selecting the columns you wish to display.

As both Casino and Sportsbook rewards are displayed under Rewards tab, ensure that for analysing and filtering, correct type of rewards are selected.

Currently, Sportsbook is only available for "Sports Betting", from Betsy.

Statuses

Each reward is assigned a status, depending on its state, as follows:

Status
Description

New

Newly created reward.

Active

Start date has passed, the reward is active for the user.

Finished

Reward has been used, and isn't active any longer for the user.

Expired

End date has passed, the reward is not active.

Cancelled

The reward has been cancelled.

Failed

Reward's use or creation has failed.

Downloading the table

You can download the full table view, including all columns, by clicking the three-dot menu and selecting “Download”. The download should begin automatically.

As both Casino and Sportsbook rewards are displayed under Rewards tab, ensure that correct tab view is selected for downloading the overview.

Reward segments

You can save filtered views of the Rewards' dashboard as a custom segment, which will then be available in the left-hand side panel or in All Segments view.

Segments are saved at the user level, not at the account level unless the Segment is shared. Each user needs to create their own custom segment views.

As both Casino and Sportsbook rewards are displayed under Rewards tab, ensure that correct tab view is selected for segment creation.

Cancelling a reward

To cancel any reward, click the “X” icon in the “Action” column.

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